Define Co-founder and Chief Operating Officer Matthew Brown

Matthew Brown founded Define Search Strategies in 2005 with partner Marshall Simmonds as a consulting side to their work for The New York Times Company (NYT). As Chief Operating Officer, Matthew is responsible for staying on the leading edge of the evolving search world, and ensuring that Define's enterprise clients are prepared for the next generation of online marketing.

As Director of Search Strategy for the New York Times Company, Matthew drives the research and technology side of the search marketing and optimization efforts for the Times, The Boston Globe (Boston.com) and The International Herald Tribune. He architects search strategies that deliver maximum impact on ROI and search engine visibility.

Prior to his role at the New York Times, Matthew worked since 1996 as an online solutions developer and a technical marketing specialist to the semiconductor and defense industry. His specialization is eCommerce and online marketing solutions deployed on an enterprise scale. Matthew has worked with dozens of U.S. and multinational Fortune 500 companies including GE, Intel, ReaderÃs Digest, Viacom/CBS Television, Tyco, TV Guide, Gawker Media, MediaLive, Boeing, Flextronics, AT&T Wireless, Xerox, Raytheon, and Genie.